Women’s Empowering Business Masteries

By Joyce

Today you are probably looking for the next in a series of business articles from, especially the one about Area 2 of your business, Pre-Sales: developing and delivering a message to your targeted market.

That will come later this week….come back to read it!

In the meantime, I want to give you a birds-eye-view of a remarkable Joint Venture I am involved in called The Empowered Women’s Network. Its 2009 Holiday program is in Nashville this year and is bringing together local and national talent to empower women to Unwrap the Best Gift ever this year…yourself.

The November 9 event will help you to:

* Discover your hidden forces that are keeping you overweight and out of shape.
* Uncover the secrets to win your quest to a thinner and healthier you by New Year’s.
* Quickly turn your “to do” list into “ta dah” accomplishments.
* Transform vague, unfulfilling goals to specific, focused plans of action.
* Easily prioritize and manage the frenzied pace of the Holiday.

This exclusive Nashville seminar is brought to you by The Cool Springs Chamber of Commerce in Franklin, TN and will instantly transform your stress, overeating, poor choices and helplessness into instant goal setting steps, healthy eating, relaxation, joy and accomplishment in less time, with less worry and fast results….during the Holidays.

Celebrities include Dale Smith Thomas of Winners by Choice – www.WinnersbyChoice.com - and Sandy Griffin, President of the National Speakers Association for Tennessee.

Both Danielle Miller and Lynette Patterson are 21st Century Twitter-ites and you can find them at @daniellemmiller or http://twitter.com/daniellemmiller and @LynettePatter or http://twitter.com/LynettePatter

In the meantime, check out The Empowered Women’s Network.

The Empowered Women’s Network (EWN) is a nationwide organization established to empower women to bring out their Determination, Perseverance and Strength in all areas of their lives, every day. Established by three dynamic founders, it opens doors and opportunities for all with the energy, drive and excitement of the founders: Danielle Miller is a speaker, author and expert skill trainer in the arena of goal setting in both the personal and group dynamic situations. Lynette Patterson is a speaker, author and radio host as well as an International Coaching Federation certified weight strategist and life extension specialist. Joyce Jackson, #1 International bestselling author, business expert, CEO of two companies and partner in nine current Joint Ventures which include outreach into the White House on major initiatives, New York publishers and Fortune 10 companies.

If you are in Nashville Novemebr 9th stop by and check us out Click Here

The First Area of Your Business, Marketing

By Joyce

Area 1: Identifying the Targets or Suspects, Marketing

Area 1 of your business includes marketing, referral partnerships, public relations, advertising, etc. It includes any and all efforts to get those individuals or companies who may be interested in your products and services to take action and connect with you.

Most companies, organizations, and industries don’t naturally have an abundance of targets. While a “hard” word, you can also call them suspects but they are in fact, the people who could benefit from your product or service. Marketing is a matter of educating them about the benefits of connecting with your company and getting them into position to work with you.

One of the most important principles to grasp that success in marketing, success in business , is governed by natural laws that affect all areas of life. I have a colleague who discovered over 110 of these natural laws to date. He never does anything small.

One of these laws is the Roller Coaster Principle. Inconsistent actions produce inconsistent results. Consistent actions produce consistent results. The real trick in any business is knowing which actions and systems produce consistent results.

Breaking the up-and-down cycle of the roller coaster requires an entire team who produces consistency.

In the book Good to Great, Jim Collins says it better than anyone:

“When I look over the good-to-great transformations, the one word that keeps coming to mind is consistency.”

Another word offered to me by physics professor R.J. Peterson is coherence.“What is one plus one?” he asks and then pauses for effect. “Four! In physics, we have been talking about the idea of coherence, the magnifying effect of one factor upon another. In reading about the flywheel, I couldn’t help but think of the principle of coherence.”

However you phrase it, the basic idea is the same: each piece of the system reinforces the other parts of the system to form an integrated whole that is much more powerful than the sum of the parts. It is only through consistency over time, through multiple generations, that you get maximum results.

“What would happen if you could get one referral from each of your prospects and/or clients?” Most people say, “It would increase my business.” Well, it not only would increase your business, but it would double your business indefinitely. We call this the “Cluster Principle.”

When the entire company culture embraces the Cluster Principle as well as other powerful laws and principles, it changes the way you do business forever.

The Social Media Revolution

By Joyce